Live At Zédel
Market Reactive were asked to create a new live-event brand, Live At Zédel.
Live At Zédel, brings together all art forms in one extraordinary space.
Set inside a fantastic grand Parisian brasserie in the heart of London.
The brasserie setting is bold, unmistakably French and unique to the London live music scene.
Art Deco Inspired
The ‘Live At Zédel’ brand was built to work in harmony with these strong, French influences. The brand takes inspiration from new Art Deco and the lively post-war period, with an identity that would fit comfortably within 1960’s French culture and the present day.
Market Reactive were awarded Gold at the International Visual Identity Awards for branding in Entertainment, fending off competition from agencies in over 25 countries.